USFI Difference #7

Grace under fire. We’re happy to handle pressure, change and setbacks beyond our control. We live to execute – sounds funny until we do it for you. Then it’s simply amazing. Grace is like that.

A Sign of Things To Come

A Sign of Things To Come

Have you seen this? If not, you need to. Digital signage is one of the most compelling technological innovations in recent years. It lets you deliver high-definition content to your guests and customers while generating advertising revenue and improving your bottom line. What’s the difference between digital signage and, say, a big-screen TV? Here are the basic components:

  • Large-screen displays
  • Self-help kiosk experience
  • Centrally managed channel content

Large-screen displays grab your customers’ attention, but it’s the kiosk interactivity and centrally managed content that help generate revenue. The interactive kiosk allows customers to select what to view with real-time wireless interactions via smartphone. The managed content selection assures that your targeted messaging is always included as well. However, what makes it even more relevant are the consumer info nuggets that are sprinkled throughout – everything from trivia quizzes to weather reports. So, for the short term, acquiring the right technology is important. What’s important over the long term is having a plan for managing your content – what to include, how often to update, and making it all flow seamlessly together. USFI is ready to pull it all together for you – everything from equipment to installation to content management.