Pocket Concierge

A new USFI initiative, the Pocket Concierge program presents hotels with a front desk amenity to enhance guest experience and increase incremental revenue.

The Pocket Concierge is a folded paper insert with credit card-sized outer covers that double as key card holders. The insert folds out to reveal information normally provided by the concierge: hotel extensions, services and maps; restaurant menus; city and transit maps; jogging and walking trails; etc. A powerful tool that allows a hotel to tell its story, it puts a concierge in the pocket of every guest.

The Pocket Concierge offers the chance to cross-sell in-house property products and services, such as dining, golfing, the spa, etc. It can be used to highlight local sightseeing and entertainment options. It also keeps key cards from getting demagnetized. A nifty take-home souvenir, it keeps the brand in the mind of the guest.

Best of all, the Pocket Concierge supports hand-to-hand marketing, considered superior to all other forms of advertising and known to get the best results. It zeroes in on the prime moment—that of front desk check-in—when a hotel can positively impact guest experience and perception.

Client Testimonials:

Our hotel has been using the key packet with the map of Boston for over a year now. Our guests love it so much they actually take the time to mention it on the comment card and beg the hotel staff for a few extra key packets "just in case." We feel this product differentiates us from the competition and is a great amenity for our guests.
– Matthew L. Guglielmetti, Director of Rooms, Radisson Hotel Boston

The Pocket Concierge is an amazing piece, probably some of the best collateral I've ever ordered. Not only is it invaluable — having city map, property map and meeting room info, and being a great promotional piece for our outlets — it actually holds keys, too! Highly functional yet cost effective. We rolled four printed pieces into the key card and it's actually less expensive than printing these items separately.
– Neal Washburn, Front Office Manager, Millennium Scottsdale Resort

The Pocket Concierge key packets have been a huge hit with our guests. They are very effective and convenient not just for the guests, but for our staff as well.
– Mark Hanscom, Resort Manager, Cliffs at Peace Canyon Las Vegas

The Pocket Concierge key packet has been a hit with our customers. Many make them a keepsake of their time at the resort, and they do our marketing for us. Others allow us to re-use them which cuts are costs significantly.
– Benjamin McDuffy, Executive Assistant Rooms, Hyatt Chesapeake Bay Resort & Marina

USFI has always been an extremely dependable source for our printing solutions, from our core basics needs to our high-impact point-of-sale materials. Their team makes difficult projects seem simple with results that are continuously getting us very positive comments from our guests.
– Steve Kilroy, Hotel Manager, Wyndham Andover

The key packets are truly a hit! I now understand why you market your product as the "Pocket Concierge.” The souvenir-like features of this user-friendly product may just be the future of key packet formats.
- Bobby Sheth, Director of Marketing, SMG Hotels

This product has truly become a hotel amenity for our guests. Our research shows 90% of hotel guests ask for directions at some point during their stay; we are now one step ahead of the guest by handing them a map during the check-in process. First impressions are everything, and we certainly have seen the WOW factor from this product.
- Harold Solomon, General Manager, Comfort Inn Manhattan.

The Pocket Concierge key packet is a lifesaver for us. Our customers appreciate the pocket-size maps of downtown Chicago, and find it very handy and convenient. Also they serve as an additional amenity for our customers. We appreciate all your help in designing and printing and providing the Pocket Cncierge to us on a timely basis in the quantity we need.
– Shakeel Siddiqui, General Manager, Congress Plaza Hotel & Convention Center

Our Pocket Concierge key packets, which provide a hotel map and a map of Bermuda, answer the majority of our guests' questions and free up our Guest Services folks to assist with more personalized service. They are attractive and sturdy, and our customers tell us they make great memorabilia. We are very pleased.
- Cliff Schorer, Proprietor, Wyndham Bermuda Resort & Spa

The Pocket Concierge is a welcome addition in our delivery of customer service. The info is a conversation piece in itself and eliminates the hassel of multiple items to be handed out to the guests. We even use them as hotel brochures and keepsakes. The experienced staff at USFI made the process efficient and fast. They are really working, delivering the same customer-oriented service our guests expect from us. We should have done this years ago!
- Martijn Sax, Front Office Manager, and Connie Perez, Public Relations Manager, InterContinental Mark Hopkins, San Francisco

Click here to view the Pocket Concierge presentation